Leveraging Video on your Customer Training LMS + Case Study
Training Video Production for Swimming Coaches: Executive Summary
USA Swimming, the national governing body for swimming in the United States, needed a solution to develop engaging, credentialed training content for its coaches. Their goal was to create video-based courses distributed via their Canvas LMS that didn’t feel like static PowerPoint slides. They partnered with Ninja Tropic eLearning to script and produce immersive training videos, ranging from structured modules to MasterClass-style content. Over four years, Ninja Tropic delivered hundreds of engaging microlearning units tailored to USA Swimming’s evolving brand.
About USA Swimming: A Leader in Coach Training
USA Swimming is a leader in the competitive swimming space. They govern the sport across the United States, supporting athletes, coaches, and clubs with programs designed to enhance performance and knowledge. A core part of their mission is to ensure that certified coaches uphold the highest standards of education and training. Their commitment to excellence extends beyond the pool, as they strive to empower coaches with cutting-edge resources that are accessible, credentialed, and impactful.
Online Training Challanges – Engaging eLearning
USA Swimming faced several hurdles in developing training for their coaches. Their existing content delivery methods felt outdated and lacked engagement. Here’s what they needed:
Credentialed Content:
Training modules that certified and supported coaches in their roles.
Engagement Over PowerPoint:
A modern, video-based learning experience that avoided static, uninspiring formats
Scalable, Interactive Delivery:
Video courses integrated into their Canvas LMS, complete with SCORM-compliant interactivity for diverse audiences.
Alignment with Branding:
Courses that adhered to USA Swimming’s dynamic and evolving brand.
An engaging eLearning Solution for USA Swimming
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Collaborative Planning Sessions:
USA Swimming’s team visited our production site for in-depth planning. These sessions allowed us to understand their unique needs, refine course structures, and align on branding.
Scripting for Impact:
We worked closely with subject matter experts (SMEs) to craft scripts that were both educational and engaging. By focusing on concise, targeted messages, we ensured each module built knowledge and skills effectively.
Video Production Excellence:
Over the years, we produced dozens of hours of video content, including:
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- Animation: Visual aids to break down complex swimming techniques.
- B-Roll Footage: High-quality visuals of swimming drills and techniques.
- Live-Action Hosts: On-camera professionals presenting structured content.
- SME Interviews: Expert coaches providing practical advice and insights.
Interactive SCORM Modules:
To enhance engagement, we incorporated SCORM-compliant interactivity into the videos. These features allowed coaches to actively participate in their learning journey, fostering better retention.
Brand Alignment:
Every video and course element was meticulously designed to reflect USA Swimming’s brand, ensuring consistency and professionalism.
The Result: Collaborative eLearning Design: USA Swimming
Over the past four years, Ninja Tropic has helped USA Swimming transform its training content into a modern, immersive experience. Key outcomes include:
The video series focused on:
Hundreds of Microlearning Units
We delivered bite-sized, engaging training modules tailored to the busy schedules of coaches.
Enhanced Engagement:
Feedback from coaches highlighted the courses as “engaging,” “easy to follow,” and “informative.” The use of animation and live-action content kept learners interested.
Credentialed Excellence
The training videos seamlessly integrated into the Canvas LMS, providing SCORM-compliant certification for coaches.
Brand Evolution Support
Ninja Tropic ensured every piece of content aligned with USA Swimming’s evolving brand, reinforcing their position as an industry leader.
If you are looking for a team to create a Training Video just like USA Swimming reach out to us today!
Key Takeaways
This partnership underscores the importance of modern, video-based learning for credentialed training. For organizations like USA Swimming:
Video Transforms Learning:
High-quality production and diverse formats (animation, live-action) make training more engaging.
Interactivity Boosts Retention:
SCORM-compliant modules add an active learning component that static formats cannot match.
Consistency Matters:
Aligning with branding builds trust and reinforces organizational values.
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Looking to elevate your training with video content that works? Let’s discuss how Ninja Tropic can transform your learning programs. Contact us today for a free consultation!
